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Joined 04/04/2008

Bobby Carroll

Senior Marketing Consultant, Blogger and Copy Writer

Dakno Real Estate Marketing

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(919) 926-7015

Instead of painting some glossy, exaggerated picture about myself, I prefer to say it with actions. I could say I love to coach and write persuasive copy but what's more important is the success my Dakno clients enjoy. It really gets me excited. To often I read bland, boring web copy on web sites that all look alike. At Dakno Real Estate Marketing, helping your online presence increase allows me to be fulfilled. Just knowing Dakno clients are empowered to make another sale or attract another prospect is the true measure of our success. When you succeed, I succeed.

Be sure to visit my personal blog on the Crystal Coast.

My Comments

  • During our Blogging BootCamp
    By Bobby CarrollDecember 27, 2008 - 4:11pm

    During our Blogging BootCamp we suggest our students blog (a little) less but make each post more impactful and valuable. We have developed a Dakno website/WordPress blog hybrid site that is transparent to site visitors. The reason why we suggest a website and a blog combination is because of the SEO advantages of a blog supporting a static website. Plus, a website offers many site visitor interaction opportunities blogs lack. BTW - Most site visitors wouldn't know the difference between a blog and website anyway. To your success, Bobby Carroll - Dakno Real Estate Marketing Twitter me: @Realestatecoach

  • Content is indeed king and
    By Bobby CarrollDecember 27, 2008 - 2:41pm

    Content is indeed king and it has been our experience in designing and development of real estate blogs that they allow the site visitor to focus on that content with a "2-column" format as opposed to a three column layout. Your current layout is a bit cluttered. Plus, you need to try to maintain no more than 8 to 10 categories. Too many categories gives your site visitors woo many choices. Most will make "no choice" and hit the big red "X" when confronted with too many choices. Why don't you use your logo found on the MLS search page. It is your "brand" and it's missing on your blog. Why doesn't your MLS property search page iframe on your blog? Plus, the MLS search page looks different from your blog. That can be confusing to your site visitors. For "brand continuity", make sure all pages look uniform to build trust with your site visitors. I can tell you need the SEO-all-in-one plugin for better SEO. Your posts are missing title tags. Why don't you use sub headlines with H3 tags in your posts for better organic SEO? You need a "Subscribe to my Blog" feature above the fold of your blog in the sidebar. Awesome job adding content. Just be smarter with keyword density, H3 tags and get the SEO-all-in-one plugin for better organic SEO. In one of your post you wrote "Buying a second home in the mountains is a wonderful way to reconnect with family and friends." What if you had wrote "Buying a second Steamboat Springs home in the Colorado mountains is a wonderful way to reconnect with family and friends, you could have added so much more organic "SEO-Power" to your post. One final thought, avoid link swaps. It's so 1990's and fails to add any SEO value. Cultivating one-way backlinks is the way to go. Keep up the great work! Bobby Bobby Carroll - Dakno Real Estate Marketing @Realestatecoach

  • Twitter handle:
    By Bobby CarrollNovember 17, 2008 - 7:09pm

    Twitter handle: @Realestatecoach Random and often spontaneous babbling of Online and offline real estate marketing tips, plus assorted blogging advice. Bobby Carroll Dakno Real Estate Marketing The Crystal Coast Blog